Business Success

What does ‘Business Success’ look like for you? When people talk about business success I often wonder if they know how to define it. You see, it is so subjective.  It means vastly different things to different people and particularly different business owners. So when I am asked what it

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Search Engine Optimisation (SEO) – The good, the bad and the downright ugly!

Black Hat or White Hat Search Engine Optimisation (SEO)? With one of my business interests running a digital marketing agency, I am always seeking new ways to effective Search Engine Optimisation (commonly referred to as SEO). However the approach is critical: There are essentially two ways: Trying to beat Google’s

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